Recent Projects
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LOGO
My Personal Brand Identity: 'GH'
This project involved the creation of my personal brand logo, a visual representation of my identity as a graphic designer. Recognizing that my initials are ‘GH’ (from my name, Ghambari), I chose to make this the core of the design. Using illustrator , I stylized the ‘GH’ combination to be unique, professional, and memorable. My aim was to develop a design that is clean, versatile, and reflects my approach to design work, which I would describe as elegant and functional. The specific styling of the ‘GH’ was carefully considered to convey creativity, precision, and a modern aesthetic. This logo serves as the foundation of my visual identity across all platforms, ensuring consistency and brand recognition.”
Poster
A Dynamic Football Graphic
This project was more than just displaying match details; it was about capturing the electric atmosphere of a high-stakes football clash. The UEFA Nations League encounter between Italy and Germany at the iconic San Siro demanded a visual that resonated with fans’ passion. Using Photoshop, I aimed to create a dynamic composition that conveyed the anticipation of the event. Bold typography announces the key information – teams, date, time, and venue – while the national flags proudly represent the competing nations. The UEFA Nations League branding provides context, situating the design within a prestigious tournament. This graphic serves as a powerful example of how design, crafted in Photoshop, can amplify the excitement surrounding a sporting event.”
Typographic Design
Abstract Graphic: The Power of 'G'
In this design, the letter ‘G’ becomes the central focus, transformed through digital manipulation in Photoshop. My approach involved a careful consideration of form, color, and texture to create a visually compelling letterform. I aimed to achieve a balance between the recognizable shape of the ‘G’ and its abstract treatment. The abstract background was created to enhance the ‘G’ and establish a strong visual hierarchy. This project showcases my proficiency in Photoshop and my ability to apply design principles to create a unique and impactful graphic.
Poster
Dynamic Car Advertisement Visual
For this ‘STRATUS’ promotional graphic, I utilized the combined power of Photoshop and Illustrator to create a visually compelling design. The word ‘STRATUS’ was designed in Illustrator with a specific typeface and style to convey a sense of power and sophistication. Photoshop was used for photo manipulation, compositing the car image, and creating the background atmosphere. The process involved careful color correction, depth of field effects, and dynamic lighting. My goal was to achieve a balance between realism and stylization’ or ‘modernity and ruggedness. This project showcases my proficiency in both Photoshop and Illustrator and my ability to create impactful visuals for marketing purposes.
Commercial Properties
Product Label Design for Olive Oil
This project involved designing a label for a brand of extra virgin olive oil, presented here as a roll-up banner mockup. The label was initially designed in Illustrator, focusing on clean typography and the creation of the olive branch and fruit illustrations. The design aims to convey naturalness, quality, and authenticity. The words ‘OLIVE OIL’ are prominently displayed to clearly identify the product. Photoshop was then used to refine the colors, add textures, and create the mockup presentation. The green color palette was chosen to evoke a sense of freshness and health. This project demonstrates my ability to create effective and visually appealing packaging designs that enhance product branding.
Poster
Modern Shoe Advertising Graphic
For this NIKE shoe advertisement, I utilized the combined capabilities of Photoshop and Illustrator to create a visually engaging and contemporary design. The design process involved carefully selecting a typeface, experimenting with color gradients, and creating a dynamic composition. Illustrator was used to design the typography and create the circular elements, while Photoshop was used for image manipulation, background creation, and adding effects to the shoe. The teal/blue color palette was chosen to create a cohesive and visually appealing aesthetic. The abstract elements were incorporated to enhance the visual interest and create a sense of movement. This project showcases my proficiency in both Photoshop and Illustrator and my ability to apply design principles to advertising.
